A new study conducted by the University of Wisconsin (UW) in Madison shows that the value perception of e-commerce shipments is significantly impacted by the materials chosen to protect them. Even a small increase in packaging material expenditures—as little as 19 cents—can make a dramatic impact (as much as 45 percent) on the perceived value. “There […]
News, Retail, Trends
Packaging Materials Market to Hit $1.3 Trillion by 2024
According to a new research report by Global Market Insights Inc. the packaging materials market size is expanding at over 3 percent CAGR and will cross USD $1.3 trillion by 2024. Developments in the Asia Pacific food & beverage sector will be a major reason behind the market growth. The Asia Pacific region includes a large number of emerging economies such […]
Corrugated, Sustainability, Trends
Why Corrugated Packaging is the Future
Corrugated packaging is said to have to been born in 1817, exactly two centuries ago, in England. Since then, known by various names, the humble cardboard box has come a long way from being first used as reliable packaging for cereal boxes. I own a candy business, and only recently realized the practicality and ease […]
Innovation, Trends
Generation Z fuels the digital marketing explosion
Good-bye baby boomers–even millennials are somewhat easier to target than the true digital natives, Generation Z. Marketers struggle to build brand loyalty, but digital printing helps deliver the message. “Generation Z, born between 1995 and 2012 are not brats,” says Doris Brown-McNally, HP Global Brand Innovations Manager. “They were simply raised with a different aesthetic. […]
Corrugated, News, Trends
Corrugated plays pivotal role in e-commerce supply chain equation
The packaging industry needs to get a clear picture of where the growth is, and the public needs to learn about environmental footprint. Determining the number of “new” corrugated boxes entering the supply chain is not so easy. In many cases that very same box from the retail shelf is being reassigned to residential delivery. […]
Innovation, Trends
Top Three Packaging Trends Shaping Up for 2019
The packaging industry today is buzzing with “influencer packaging” to deliver likes, shares and to create an ongoing dialogue across a bevy of social networks. Brands are also becoming aware of the benefits that size audits can deliver to the bottom-line: economies of scale, reductions in consumer transaction costs and reduced storage costs. Visually, packaging […]
Designers, Innovation, Sustainability, Trends
2019 Print Forecast : Tight Paper Market Will Continue Squeezing Publishers
At the beginning of next year, magazine publishers will be paying about 25% more for paper than they did just 18 months earlier — assuming they can find any paper to buy. There are no signs that the scarce supply and rising prices afflicting all U.S. buyers of publication papers will abate in 2019. Magazine-quality […]
News, Trends
Hot Markets in the Printing Industry for 2018-19
The printing industry overview forecast of Vincent Mallardi’s “Hot Markets for Print Demand 2018-19” marks the 38th year this proprietary analysis of historical and projected patterns among principal purchasers of printing in the U.S. and Canada has been published. The annual research project is undoubtedly a complicated undertaking that requires Mallardi to correlate and aggregate direct, consensus […]
Corrugated, News, Trends
20 Corrugated Box Industry Statistics, Trends & Analysis
The first corrugated box was produced in the United States in 1895. In the span of just 10 years, almost all of the wooden crates or boxes that were being used for various purposes were replaced with corrugated cartons. By 1908, corrugated cardboard and paper-board were used interchangeably by the industry. Corrugated boxes provide a […]
Corrugated, Trends
Folding carton demand set to outstrip supply in 2022, while extraordinary demand for corrugated boxes eases
Demand for folding cartons could grow by almost 5% in 2022, with supply still struggling to keep up, according to experts. Paper packaging industry analysts at NOA say indications are that demand across Europe for folding cartons will rise by 4.9% this year (compared to 3.7% in 2021), and nearly 2% of this growth is due to […]