Online retailers are giving the humble cardboard box an extreme makeover, transforming a four-sided receptacle for delivering goods into the new shopping bag. Out: brown, plain, boring. In: neon colors, ornate lettering, glossy surfaces and geometric stenciling that looks like modern art. By trying to replicate the delight and status jolt of in-person shopping –… Continue Reading How the boring brown box on your doorstep became an object of desire
Corrugated, Innovation, Online
Antalis calls for e-retailers to prepare their packaging for seasonal opportunities
Antalis is calling on e-retailers to be prepared for the Christmas period with suitable packaging. Ian Whitcombe, packaging specialist – office trade at Antalis, said there is an increased onus on businesses to plan well in advance to ensure their packaging and logistics operations are able to withstand the spike in demand during seasonal holidays… Continue Reading Antalis calls for e-retailers to prepare their packaging for seasonal opportunities